MERCHANT IN-STORE
MERCHANT IN-STORE
MARKETING TOOLKIT.
MARKETING TOOLKIT.
AUGUST
15 — 18
Scroll down for everything you need for your biggest Afterpay Day yet, from creative assets, campaign strategies, media plans and more. It's time to make our customers, yours.
DON’T MISS THE HYPE.
For 4 days only, Afterpay Day fires-up checkouts online and in-store. It's a chance for you to promote your great offers to savvy shoppers across Afterpay's marketing channels. Is your brand in for one of the biggest sale events on the retail calendar?
I WANT TO DOWNLOAD IN-STORE CREATIVE ASSETS.
All of the creative assets you need to reach customers across your in-store locations and drive foot traffic. Click each tile to download.
DOMINATE THE EVENT.
Here's a few tips to help you have your best Afterpay Day yet.
1
SUBMIT A STRONG SALE OFFER.
Offers of 25-50% store-wide are likely to deliver the strongest results.
Need some offer inspo?
Consider this:
- A fixed % discount (i.e. 30% off)
- Up to % off (i.e. up to 50% off)
- Buy one, get 50% off a second item.
- Free shipping over $150.
Offers of 25-50% store-wide are likely to deliver the strongest results.
Need some offer inspo?
Consider this:
- A fixed % discount (i.e. 30% off)
- Up to % off (i.e. up to 50% off)
- Buy one, get 50% off a second item.
- Free shipping over $150.
2
CREATE A SPECIFIC AFTERPAY CODE.
'AFTERPAY30' is a great example of a discount code customers can associate with the event.
Remember not to run other sales too close to Afterpay Day for maximum impact.
3
SPREAD THE WORD.
Promote the event with our campaign creative across your social media channels, website, email and in-store channels like digital screens and point-of-sale signage.
Don't forget to use the hashtag #afterpayday.
ALSO PROMOTING AFTERPAY DAY ONLINE?
Visit our online toolkit for all your assets.
